The Slow Rise of Craft Cocktails in Paris

From their contribution emerged an entirely new cultural cachet. Beyond a well-edited and masterfully executed menu, the Experimental boys knew how to create atmosphere. Their first space and those that have followed — Prescription Cocktail Club, La Compagnie des Vins Surnaturels, Beef Club, Fish Club, the Grand Pigalle Hôtel (their first foray into the broader world of hospitality), and Night Flight in the Hôtel Bachaumont — have a unique look and feel, with exacting standards of decor, and are big on mood with intimate lighting, laid-back tunes, and plush furnishings made for late-night lingering. “They brought a wave of fresh air to the city and [the Experimental Cocktail Club] opened on a dead side street off of the rue Montorgueil, which changed the neighborhood. And they gave us a modern cocktail culture: good drinks, quality spirits, fresh ingredients, and a…

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