How to Keep your employees engaged & satisfied?

It’s natural for each employee to wish and demand for work to be enriching and exciting, however, it is equally true that most employees work on mundane jobs.  Many management practitioners are of the opinion that it’s not just the nature of work that makes a job boring; employer branding, relationship with manager, staff engagement as well as the adequacy of rewards and recognition have a perceptual effect as well. Employer branding is an extension of branding techniques to human resource management, and is being used as a tool to attract and retain the best talent. Employer branding may be defined as establishing an organization as “unique” in the job market.  An organization with a strong brand image can influence employee decisions in its favor leading to better retention ratios. Brand alignment with the actions of senior leadership help create an organizational…

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