Of late, Akshaya Tritiya has acquired a renewed significance, thanks to the marketing strategies employed by jewellers across the country! One thing is certain – Akshaya Tritiya certainly spells prosperity for jewellers…. This year it falls on April 24, 2012.
Significance & Legends
Akshaya Tritiya holds great significance amongst Hindus and is an important date in the Vedic calendar. It marks the birthday of Lord Parashuram and it is widely believed that it was on this auspicious day that Ganesha and Ved Vyas commenced writing the great epic, Mahabharata.
The river Ganga is also known to have descended on earth on this auspicious day. Legend has it that on this day, Krishna presented the exiled Pandavas with a bowl (Akshaya patra) which would always remain full.
The day has been celebrated with pomp and ceremony since time immemorial, while the Hindus celebrate it as…